January 29th: Maximizing Brand Value with Steve Pinetti, Senior Vice President, Sales and Marketing for Kimpton Hotels and Restaurants
December 30, 2008
Steve Pinetti
Happy New Year! We hope that 2009 is off to a good start for you.
MENG Northern California is starting off the year with a timely and relevant presentation: Creating the Umbrella Brand with Steve Pinetti, Senior Vice President, Sales and Marketing for Kimpton Hotels and Restaurants (bio below).
Under Steve’s leadership, Kimpton made the transition from a collection of unique and individually-branded properties to the establishment of the Kimpton brand as a strong market presence, and did it without losing the “every hotel tells a story” value of the variety of Kimpton properties. Steve will discuss how they identified the brand, how it was rolled out to the individual properties, how Kimpton customers react and the lessons learned along the way.
If you’re interested in learning how Kimpton, a brand leader in the hospitality market, made the most of its brand assets, we look forward to seeing you there!
Please register for this event if you plan to attend. There is no charge. As always, guests who are MENG-qualified are always welcome. Please register your guest(s) or ask them to do so themselves.
WHEN: Thursday, January 29, 2008
WHERE: JW Marriott
Room: Executive Suite 4 (one floor down from the entrance) Please check the signs as you enter the hotel
Parking is available at Union Square
TIMING: 7:30-8:15 AM Networking (there is a Starbucks on the third floor of the hotel)
8:15-9:00 AM Presentation & Q&A
9:00-9:30 AM Networking
If you have any questions, please contact Jeff Weinberger. If you have any difficulty with the registration site, please contact Ruth Bardos. If you register and then are not able to attend, please also contact me.
STEVE PINETTI – BIO
SENIOR VICE PRESIDENT, SALES & MARKETING
Steve Pinetti, as the Senior Vice President of Sales and Marketing for Kimpton Hotels & Restaurants, oversees all sales, marketing, advertising, public relations, CRM and eCommerce activities for the hotel and restaurant management company. Kimpton Hotels and Restaurants, based in San Francisco, currently manages 44 boutique hotels and 45 fine dining chef-driven restaurants in the U.S. and Canada.
Prior to joining the Kimpton Hotels and Restaurants in 1982, Pinetti began his hospitality career with Hilton and Hyatt where he held a number of positions in hotel sales and marketing. He was recognized as a “Top Producer” for both organizations. He helped develop corporate incentive travel programs as well as breakthrough industry software that provided the foundation for PMS systems today. Throughout his career, Pinetti has been responsible for the strategic planning and openings of more than 50 + hotels and 50 + restaurants throughout the country and has worked as an independent consultant in hotel management and marketing.
Pinetti has taught various classes in sales, marketing, operations and management in the hospitality programs at University of San Francisco, San Francisco State University, San Francisco City College and Golden Gate University. He also participated in branding classes through the executive management programs at Stanford University and U.C. Berkeley. Pinetti lives in San Francisco, California.
Tags: Branding, Kimpton, Pinetti
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